Ahrefs also has a robust competitor analysis tool. SE Ranking covers keyword and competitive research, on-page, off-page and tech optimization, content creation, local SEO and more. The company was founded in 2010 by Dmitry Gerasimenko and is headquartered in Singapore. Ahrefs 4. For example, you can use Ahrefs' Content Explorer to find the most popular and shared content of your competitors and analyze their topics, formats, headlines, and length. This will help you find their top traffic-driving pages and their top key. 4 billion of those keywords are for the US alone. Make your business visible online with 55+ tools for SEO, PPC, content, social media, competitive research, and more. BrightEdge. #8: See Other Keyword Ideas (Based on Your Seed Keywords) #9: Find the Keywords/Topics that Send the Most Traffic to Your Competitors. Ahrefs Competitor Research Unlike Semrush, Ahrefs competitor research tools are not all grouped into one section; however, they have competitor analysis tools, including content gap, domain comparison, competing pages, link intersect, and competing domains to compare to other websites. Ahrefs too is a Spyfu alternative rich in features. From keyword research to link building and everything in between, Semrush is truly an all-purpose digital marketing tool that can help your site climb up Google search rankings and leave your competition. Ahrefs is widely regarded as the industry leader in backlink analysis. In general, SpyFu is a great alternative to Ahrefs - Ahref's most complete competitor tool for keyword research. Ahrefs too has a “Paid Search” feature for ad-spying; just like Spyfu. The tool will show you the top keywords driving traffic to ahrefs. Immediate Competitors. In fact, it's the tool that we use at Content Guppy and is central to our link building efforts. 3. Large image files. 1. SEO PowerSuite. Ahrefs featuresAhrefs is the best SEO tool for keyword research and competitor analysis. Breadth. Find plenty of potential keyword opportunities using SEO Competitor Research and Keyword Research tools. Use the free SEO Competitive Analysis tool to see competitive intel like your top competitors, keyword gaps, and content opportunities. com. SEMrush is hands down the lead competitor research tool. Armed with this knowledge, you can reach out to the same authoritative sources and even discover untapped link opportunities to gain a. 7. Ahrefs provides support via email, phone and chat support. Like the other SEO tools I’ve covered in this post, Moz isn’t just a backlink checker. These companies, like Ahrefs, aim to help businesses better understand. You can simply search the domain of your competitor and take an overview of their ad copy, keyword position, and traffic and spend. This gives you a clean, strong and ready to build on platform to attack your competitors from. All you need to click is the question mark arrow in the bottom right of the window. 'Clicks' shows the average monthly number of clicks on the search. Ahrefs Review: The Bottom Line. For each keyword phrase, the Keyword Generator displays: Search volume. It has become one of the most popular and trusted tools in the digital marketing industry. This tool helps to optimize website pages, improve user experience, and increase search engine rankings. From head terms to long-tail phrases you’ll get hundreds of suggestions from our free keyword research tool. Slow pages. Ahrefs is a leading SEO software suite with a robust list of features, including backlink analysis, keyword research and technical SEO audits. This example takes the Keto Diet niche, as it has growing interest over the years. This can be used to test out the tool before committing long-term at full price. Step 1. Use Ahrefs Site. Using Ahrefs, you can view all of the pay-per-click (PPC) keywords your competitor is targeting. Ahref’s Lite Plan for $99 offers all the tools needed to find competitor keywords. Ahrefs is an outstanding SEO software suite with keyword research, position tracking tool, link-building tools, competitor analysis, and site audits. Ahrefs pricing starts at $99 per month for the Lite plan, which includes access to the backlink and keyword research tools, as well as limited site audits and competitor analysis. Ubersuggest. Agency Analytics. Ahrefs is one of the best SEO tools on the market. Ahrefs is one of the best keyword research tools available on the market. If lucrative keywords are the output of keyword research, seed keywords are the input. It aids in the discovery of keyword ideas for fresh content development. BuzzSumo 6. On the other hand, Ahrefs also offers a comprehensive competitor analysis, but seems to emphasize too much on backlinks instead of going for an all-round approach like Semrush. Keyword Research. 8,249. It’s not easy to choose between SE Ranking or Ahrefs since both platforms offer interesting options to analyze competitors. Audit your website, explore competitors, research keywords & backlinks - all in one place. For some, the graphics and charts might be a better option, while for others, the tables might be easier to grasp. Keyword database update + improving search traffic estimations. Let’s dive into nine actionable content research tips I’ve learned along the way. It also has a feature similar to SEMrush’s Keyword Overview. Are You Looking for Ahrefs vs SEMrush The right set of keywords and SEO tools might be the only difference between your soaring competitor and your stagnant business. For this, insert your domain (or any other domain you want to examine) into Ahrefs Site Explorer tool and choose Organic Keywords report from its left menu. It’s an all-in-one digital marketing platform that comes with dozens of tools for competitor research, SEO, content marketing, PPC, and social media marketing. This tool can crawl across the web and amidst tons of data to boost your search engine rankings. Ad research. Raven Tools. Filter and group non-targeted keywords together based on their real-time metrics using Keyword Manager. Competitor research is the next pillar of SEO, as it informs your overall SEO strategy and especially your content strategy and link acquisition strategies. Competitor Research: Ahrefs vs SEMrush. Global Rank. Ahrefs sets itself apart from competitors like Moz and SEMrush with its powerful keyword research capabilities, comprehensive backlink analysis features, and advanced content discovery tools. com is well optimized for mobile and tablet devices. Ahrefs Competitor research. ; Competing pages that rank in the top 100 organic search results for the same keywords that your target gets the most traffic from in the top 10 results. Detailed Review: Ahrefs. , “engagement rings,” and search for it in the tool. SEMrush (Paid) SEMrush is the best keyword research tool for SEO. 2. 2. Best for: Marketers who want a more intuitive UI than Ahrefs. Semrush. Backlink anchor text — Analyze anchor texts to see how your competitors optimize their backlink profiles. 87sec. It can research and analyze the backlinks, organic search, and paid search. 95, $ 0. Explore their pricing page to learn more about it. If you’ve landed here, you’re probably already aware that Semrush and SpyFu are amongst the most popular competitor research tools on the market, alongside Ahrefs, Serpstat, and Mangools. Make your business visible online with 55+ tools for SEO, PPC, content, social media, competitive research, and more. With Ahrefs, you can perform a variety of tasks such as competitor analysis, keyword research, and content optimization. For example, your goal with the article might be to:. But that doesn’t mean you should always go for. To increase its chance of ranking higher in search, you need to build links to it. Step #2: Click “Keywords” in the Left Sidebar. They’ve both been around for years and are loaded with lots of fantastic features that every. After using ahrefs and SEMrush for. SpyFu; Ahrefs Competitors; Moz Competitors; SpyFu Competitors; The 3 Best Keyword Rank Tracking Tools: Semrush, AccuRanker &. These companies, like Ahrefs, aim to help businesses better understand and optimize. SEMrush is a popular SEO tool that is used to conduct keyword research, competitor analysis, and Google Ad optimization. We see a strong correlation. BuzzSumo 6. The backlink checker allows you to see who is linking out to similar sites or. Ahrefs is a great “all-in-one” platform that gives access to tools for link building, keyword research, competitor analysis, rank tracking, and site auditsSerpstat offers a 7-day free trial to test the tool’s functionality before committing to a paid plan. Breadth. Ahrefs will start tracking data and will send you regular updates. Spyfu. In recent years, the platform has managed to grow from a young and ambitious. SimilarWeb. Raven. 1. The New York Post is the top news & media site in the Northeast region of the U. Provides a user-friendly interface and is suitable for both beginners and experienced SEO professionals. Find rankings for specific keywords using the inbuilt filters and search functionality. Ahrefs is a vital competitor analysis tool that empowers you to delve into your competitors' traffic, backlink profiles, and more. The first step of a SERP analysis is to get a rough sense of the traffic opportunity and ranking difficulty opportunity. One of the most widely used and essential traffic analysis tools is Google Search Console. Learn what keywords your website ranks for and compare how you stack up against competitors in the SERPs. . Ahrefs is a go-to instrument for virtual entrepreneurs and Search engine optimization execs having a look to support their site’s efficiency. We have compiled a list of solutions that reviewers voted as the best overall alternatives and competitors to Ahrefs, including Semrush, SE Ranking, Similarweb, and Serpstat. However, I suggest you do further keyword research before ruling a competitive niche out entirely. After you have chosen a competitor, go to the “Site Explorer” section, and enter the URL. Raven Tools. The purpose of the competitor research is to find which keywords generate. Ubersuggest is one of the best freemium Ahrefs alternatives that was started by a famous marketing influencer Neil Patel. It’s 100% focused on backlinks. Teams can benefit from automated reporting, WL, and the extra user seats included in most subscription plans. SEO Tester Online for an all-in-one SEO suite. Their main features include keyword research tools, website audit tools for identifying potential issues with your. The Hoth is a free Pay Per Click Competitor Research Tool powered by SEMRush. Ahrefs – No special discount, but you can get a ~20% discount on an annual subscription. Ahrefs Site explorer dashboard will provide you comprehensive details about any website. Here’s how: Step #1: Enter Your Keyword and Click “Search”. Ahrefs is a tool that can be used for keyword research, link building, and competitor analysis. 1. Plus, they can take advantage of competitor insights. Click here to start your Ahrefs trial for $7. Ahrefs is ideal for in-depth SEO analysis, including keyword research, backlink analysis, and competitor research. Just like many of its contemporaries, Ahrefs also offers organic search reports to its users. The platform offers in-depth competitor research. And. The New York Post is the top news & media site in the Northeast region of the U. A Moz Pro subscription ranges from $99-$599 per month (with significant discounts if you pay yearly). Like Ahrefs, Semrush offers tools for keyword research, rank tracking, competitor analysis, site auditing, and more. 4. Traffic Analytics; Organic Search;. Ahrefs. Using Ahrefs’ Rank Tracker –. The 9 best rank trackers. 1 Keyword research. Use anchor text analysis to detect possible negative SEO attacks on your website. The top-ranking pages are your competitors. Backlink checking tools for conducting analysis and spotting good places to get backlinks. So the first step is to find competing pages in one of two ways: Search Google for your target keyword. WebSite Auditor. Word count – the number of words in a keyword or phrase. A competitor SEO analysis is a process of dissecting your rivals’ strategies to reveal their strengths, weaknesses, and opportunities. Competitive Research. 2. io. Download DownloadSo, to help you avoid the traps, I curated a list of my top 6x Semrush alternatives. Search volume – shows you how many times per month, on average, people in a given country search for your target keyword. Broken links. Share of voice (SOV) is traditionally a measure of your advertising share compared to competitors. Start your free trial. From backlink analysis to keyword research, it is immensely useful in growing your organic traffic, monitoring your competitor’s keywords with it's robust keyword research tools, and helping you. Beginner-friendly yet through competitor analysis tools on a budget: 4. Another thing I like about Ahrefs is that it also identifies the parent topic ("Parent Topic") for a particular keyword. It shows you backlinks which are intentionally hidden from Ahrefs, Majestic, Semrush and co. New project setup is easy. Semrush also has 102 features and access to its free version, you can also get a free trial of the plan you want before you choose to invest in. By using Ahrefs to analyze search volume and keyword difficulty, analyze SERP data, use filters and sorting options, and analyze competitor keywords, you can identify the best keywords to target for your. If you pay monthly, Ahrefs ranges from $99 all the way up to $999. It does this by calculating a Keyword Difficulty score from 1 to 100, with 100 being the hardest. Seed keywords. With Ahrefs, you can access detailed insights on your competitors' backlinks, organic keywords, and top-performing content. Ahrefs is a great tool for professionals. You can see analytics from the dashboard, including search engine rankings to domain ratings, referring domains, and backlinks. Answer a few questions to help the Ahrefs community. This particular site ranks for more than 322,000 keywords, giving you a clear idea of what they’re targeting and where their traffic is coming from. It has 2986 servers across the world that helps to fetch accurate data for you. 1. The 9 best rank trackers. Follow the instructions to gather. Link Explorer Explore over 40 trillion links for powerful backlink data. Surfer. You need to choose a topic that helps you achieve a certain goal. Look at the same two reports, as. Every keyword research tool asks for a seed keyword, which it then uses to generate a huge list of keyword ideas (more on that shortly). This tool offers a range of features for digital marketers looking to optimize their SEO efforts. June 3, 2021 28 min read. Even though backlinks tracking is pretty much equal , and Moz has the upper hand when it comes to on-page SEO , it, unfortunately, isn’t enough to sway us in their favor. 2. First, enter the query a broader category is targeting, e. So is tracking its status regularly to keep the inbound reference live. Get the template. Semrush offers a 16% discount if you pay in advance for a year. SE Ranking’s pricing policy is generous and flexible. On the other hand, Google Analytics focuses on web traffic analysis and conversion tracking, providing data on user behavior, demographic. My Favourite Semrush Alternative. Go Ahrefs! Snooping on competitors: While Ahrefs isn’t a tool specifically designed to gather competitive data, it does a rather good job at it. Semrush for overall functionality. Here's a quick Ahrefs tutorial for how I personally do competitor research for SEO. A good metric that is unique to Ahref, however, is Content Gap which helps you identify keywords and content opportunities on which your competitors are ranking. This will show you keywords where you’re ranking below your competitors. I like that Semrush invests in ‘micro-tools’ like their SEO writing assistant (a Google Docs add-on for content optimization) and their Surround Sound SEO tool (to help you monopolize the SERPs, not just rank your page). The first step you should really take is to perform an audit on your site. It has different toolkits like SEO toolkit, content marketing toolkit, competitive research toolkit, etc. Serpstat. Our comprehensive data allows us to provide reliable estimations of a website's organic search traffic in Google. One of the key functionalities of this tool is link analysis. Filter and group non-targeted keywords together based on their real-time metrics using Keyword Manager. This means that you can gain an in-depth view of a competitor with Semrush’s Competitive Research section. It provides a complete SEO report to know the competitor’s page ranking for keywords. of SEO professionals trust Ahrefs’ link data over its competitors. For example, Ahrefs gives you a Keyword Difficulty (KD) score for organic SEO, while Google Keyword Planner reveals competition levels for paid advertising campaigns. MOZ. Use the interactive graph to see how traffic has progressed both globally and locally in 171. This goes above and beyond your usual free audit tools and gives you an incredibly clear picture of your site. Briefly put, it’s like learning from others’ triumphs and blunders – a clever way to stay steps ahead. Unfortunately, the actual. A draw occured in 32. The analysis below reveals a list of ads Asana is running. Audit Your Website. In this video we continue our journey of competitive research and we look at the Ahrefs software tool. Use keyword research tools: There are several free and paid keyword research tools available online, such as Google Keyword Planner, Ahrefs, SEMrush, SEOmator and Moz Keyword Explorer. Designed for keyword research for Google Ads, Google Keyword Planner (GKP) is an invaluable tool in an SEO’s toolbox. Market research is a process of gathering, analyzing, and interpreting information about a given market. We've listed the best competitor research software tools below, and share the results of our own data accuracy test to give you our recommendation for the best traffic analysis solution. 0 report. You can also opt for the Standard plan at $179/month, Advanced at $399/month, and Agency at $999/month. What are SEMrush and Ahrefs? Before we can dive into the ins and outs of each tool, let’s break down what exactly SEMrush and Ahrefs are. #8: See Other Keyword Ideas (Based on Your Seed Keywords) #9: Find the Keywords/Topics that Send the Most Traffic to Your Competitors. With over a decade of practical experience in SEO and digital marketing, there’s nothing that excites him more than perfectly optimized and scalable processes. SimilarWeb is one of the most widely used competitor analysis tools on the market. So, it makes sense that Ahrefs seems to prioritize these metrics. Spy on your competitor’s organic traffic and rankings. Earlier in March 2023, we updated our keyword volume estimates with the intention to make them more accurate. . Duplicate content. The two top SEO tools on the market compete for the attention of webmasters, but which is the best? Here, we compare Ahrefs and SpyFu, and discuss which one is more appropriate for your needs. Serpstat. Ahrefs Review: In-Depth. Keyword Prioritisation (PLUS How to. ; How to Conduct an SEO Competitor Analysis Learn from your competitors’. Pull the list of ranking keywords from Google Search Console, clean up the list, and track those in STAT as well. It is an indispensable addition to your arsenal if you are committed to improving your website's performance and search engine rankings through comprehensive competitor research. Samuel Edwards. This selection of free SEO tools will help you with various SEO tasks, such as keyword research, on-page SEO, link building, and more. So here’s what you can do instead: Go to Ahrefs’ Keywords Explorer Ahrefs shows you the complete picture of followed vs nofollowed links for any target. Dead pages. Now the tool will show you all the backlinks pointing to your competitor’s site. The main factor of increasing traffic is keyword analysis or keyword distribution, so they offer a PPC and SEO competitor analysis report. Next, head to the Matching terms report. The tool will spit out a list of relevant keywords, along with metrics such as: Volume – the number of monthly searches on Google for the keyword. Turn the algorithm into a friend. Ubersuggest has a free version that is useful. Cancel anytime. SEMRush is a feature-rich digital marketing toolbox that is undoubtedly the greatest Ahrefs substitute available today. While its interface isn't geared for beginners, it's a solid. Comparison Tool: Semrush Competitor Analysis. Now, it’s time to put Ahrefs to the test. For example, you can use it to analyze a competitor’s site traffic, top content, and backlink profile, and then build your strategy using those insights. . If you want a solution for competitive research only, then SpyFu is a great option. Ahrefs competitor research tool has an awesome Content Explorer tool. 0” page in Site Explorer. Raven Tools. 61%, Ahrefs at 72. Keyword research. 3/ See keywords that bring you traffic. Ahrefs lacks an introductory competitive research tool that you can use without digging deep into your team’s budget. How to prioritize keywords 6. yours. Keywords Explorer helps you determine how hard it would be to rank in the top 10 search results for a given keyword. Ahrefs [Best overall SEO tool] Ahrefs is one of the most popular all-in-one SEO tools. It is a well-respected tool in the SEO community, and Ahrefs site and keyword explorer tools make it very easy to analyze competition, research keywords, and measure traffic stats. SE Ranking allows users to access comprehensive data on both organic and paid competitors, which is regularly updated. Ahrefs’ KD score focuses on organic SEO, considering factors like backlinks and referring domains to determine how challenging it is to rank for a keyword. ahrefs. Semrush. SEMRush. Step 1: Research Your Niche. You can get free access to Ahrefs tools & data by using Ahrefs Webmaster Tools. Limited SEO features: Some features like. Ahrefs is a tool that allows users to research competitor keywords and track competitor rankings in search engines. Check if referring pages are available in Google index. Semrush is the world’s leading keyword research and competitor analysis service for online marketing and one of the most popular SEO tools on the market. Click here to start your Ahrefs trial for $7. These are likely your SEO competitors. Once you’ve established there’s been a Google update, you’ll need to check its date against your total organic traffic to see if there’s been a drop at the same time. Free Keyword Generator with up to 150 keyword suggestions; Keyword Difficulty Checker with difficulty score and SERP analysis for the top 10 results. Every keyword research tool. Ahrefs is a great tool for SEO professionals. Reveal every keyword for which the target website or web page ranks in the top 100 across 155 countries. Mangools. Start your free trial. Semrush allows you to do keyword research, backlink audit, competitor analysis, technical SEO audit, and much more. At $39/month, SpyFu costs much less than Ahrefs. Moz ProThe tools for competitive research are easy to use and give a visual snapshot of their activities and offer a useful user interface for drilling down by category. 8 billion keywords from 10 different search engines across 243 countries. Initially, Ubersuggest was completely free, and after a few years, they introduced a paid plan (which is super cost-effective, to be honest). Ahrefs has two main keyword research tools- Keyword Explorer and organic keywords. Advertising research with ad budgets and keywords. One of the first steps to target your audience is to find out what they are searching for and how you can rank for those queries. 1. Consumer favorite zillow. SimilarWeb – An all-in-one competitor research tool, SimilarWeb allows you to do the competitive keyword analysis and spy on more than just the keywords your competition ranks for—you can also look at their PPC spending, their keyword data, and how their traffic breaks down by source, and even geographic region. Create the content. ”. BuzzSumo’s competitive research tools are simple but effective. This is a great way to boost their buzzword profitability. While limited compared to a paid Ahrefs account, they’re still immensely valuable for anyone who’s. You’ll get a comprehensive list of keywords right there. Competitor research to see the best keywords, organic competitors, and position changes. Checking if the backlink is in the index immediately after you get it is vital. In other words, they help with stuff related to competitive analysis, keyword research,. Ahrefs vs Semrush - Competitor Analysis. Most of the features inside Ahrefs are designed for marketing. Email alerts – A feature you can also find in tools like Ahrefs that lets you set up notifications when a competitor’s site ranks for new keywords. Google search rank trackingBulk Keyword Research. The Keyword Difficulty score is based on a weighted average of the number of referring domains to the top 10 search results. However, with most brands now fighting for visibility on organic channels like social and search, we. Rank Tracker lets you monitor your Google rankings on desktop and mobile across 190 countries. Moz vs. You’ll also see volume, the competition, and even seasonal trends for each keyword with the help of website analytics. Let’s take a closer look at what Ahrefs offers as an SEO tool. Ahrefs is a leading SEO software suite with a robust list of features, including backlink analysis, keyword research and technical SEO audits. You can use the tool to see which keywords competitors are targeting on Google in their paid advertisements. Check your organic traffic in Ahrefs’ Site Explorer. Get a better understanding of your website’s SEO potential with the help of actionable SEO metrics like Search Volume, Keyword Difficulty, and Traffic Value. Next, you should analyze your competitors’ link growth and collect data about how many referring domains they get per month. Advanced Web Ranking for reporting. Looking ahead, we can say that this gives it a serious competitive advantage in the SE Ranking vs Ahrefs comparison. LowFruits is an Ahrefs alternative to consider specifically for keyword research. The basis for so many key SEO metrics like domain rating, keyword difficulty, and anchor text analysis are backlinks. Especially for keyword research, Semrush is great. Brainstorm “seed” keywords. Ahrefs’ primary keyword research tool is called Keyword Explorer. Using Ahrefs’ Rank Tracker – Best for long-term monitoring of activity. Comprehensive competitor research is a vital aspect of Ahrefs broken link building strategy. io. Luckily, Ahrefs displays metrics about each backlink pointing to your site so you can easily see the highest quality among them — and the lowest. 1. 000 search terms. All-in-one platforms tend to cover everything from KW research and competitor analysis to site audits and backlink management. Go to Ahrefs’ Site Explorer Enter your domain Go to the Organic competitors report This report shows you competing websites that rank in the top 10 for the same keywords as your website. The dashboard interface is made for all types of users, beginners and advanced, and it offers features to find the right keywords, track rankings, and build. Ahrefs’ “Content Explorer” is another excellent SEO tool for keyword research. While Ahrefs does not have dedicated market intelligence tools, you can do a good amount of competitive research with Site Explorer. 1, Ahrefs bot is No. Other important factors to consider when researching alternatives to Ahrefs include ease of use and reliability. I’ve tested a few dozen popular free Chrome extensions and included 14 of the most useful ones in this article. Just input or import a list of keywords, add multiple countries per keyword and tell us your competitors’ URLs. When evaluating different solutions, potential buyers compare competencies in categories such as evaluation and contracting, integration and deployment, service and. 3x. Here are the steps: Step #1: Enter Your Competitor’s URL and Click “Search”. Ahrefs’ Site Explorer.